J Sainsbury; A Research Proposal
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This 15 page paper is a research proposal to investigate why Sainsbury's have been seeing their market share drop. The paper gives a plan to carry out this research and undertakes a literature review looking at Sainsbury's and their main competitors; Tesco and Asda. The bibliography cites 10 sources.
Filename: TEsainspro1.rtf

Knowledge Creation and Tesco; The Successful Use of Technology and a Loyalty Scheme
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This 18 page paper looks at how and why knowledge creation is important in the marketing environment. The paper shows how information does not equal knowledge and to become knowledge it needs to be in format that facilitates value creation for a company. The paper then considers the use of loyalty schemes, as pioneered by the hotel and airline industry and how they create an incentive for repeat purchases. It is only in more recent years that technology has enabled the use of data collected from a loyalty scheme to be proactively used to enhance marketing and commitment. The case of Tesco’s is used to demonstrates the value of knowledge and loyalty when they are brought together. The paper stars with an introduction, presents a literature review and then uses a case study to explore the application of theory to practice. The bibliography cites 18 sources.
Filename: TEloytesco.rtf

Knowledge, Attitude, Behaviour and Breast Cancer Screening Practices in Developing Countries: A Case Study for Ghana, West Africa; Research Results
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This 29 page paper uses primary research conducted by the student on a sample size of 474 respondents concerning knowledge attitudes and beliefs about breast cancer among Ghanaian women. The paper presents the results with an analysis of the results and links them to a literature review which has already been conducted. The bibliography cites 13 sources.
Filename: TEbcghanare.rtf

Labour Market Trends in Hong Kong
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This 75 page dissertation papers examines the labour market in Hong Kong. The paper begins by exploring the impact that global economic slowdown is having on the Hong Kong labour market, looking first at the economy globally and the problem of over-capacity and then at the specific impacts the global economy is having on Hong Kong as well as more local impacts, such as the transfer of rule to China. The writer then looks at the development of the labour market and how the economic changes have forced the structure of the labour market to change away form the more traditional manufacturing to new technology and the desire to build knowledge based economy. Issues such as the skills shortage, the disadvantages and advantages of the links with China and its’ membership of the World Trade Organisation (WTO), and the role of vocational training are all considered before the conclusion that within Hong Kong occupational trends demonstrate a new economy. The bibliography cites 61 sources.
Filename: TEHKlabm.rtf

Leadership in the Real World
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This 19 page paper is a study to apply leadership theory to the way it is practices. The looks at various characteristics and theories of leadership style. The primary research is conducted looking at a good leader with the use of a self reporting questionnaire to identify how the theory is seen in practice. The bibliography cites 7 sources.
Filename: TEleadcase.rtf

Letter of Intent/Informed Consent
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This 6 page paper provides an overview of a letter of intent, an example of informed consent and examples of survey questions that can be utilized for a number of different types of studies. Bibliography lists 1 sources.
Filename: MHInformedCons.rtf

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