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Papers On Business - Management
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BOTTOM-UP VS. TOP-DOWN: THE BEST SALES MANAGEMENT
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This 3-page paper discusses two types of sales budget forecasting: bottom up vs. top down, and discusses the advantages and disadvantages of each. Bibliography lists 5 sources.
Filename: MTbottop.rtf

Boundary Management
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This 6 page paper looks at boundary management in organizations. The paper outlines what is meant by boundary management and why it is important. The concept is then considered in the context of teams and leadership, looking at different behaviour roles that may be observed to overcome boundaries and barriers to communication. The bibliography cites 6 sources.
Filename: TEboundM.rtf

Bowflex’s Marketing Mix
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A 10 page paper discussing the marketing of the Bowflex exercise machine in terms of its marketing mix. Nautilus, manufacturer of Bowflex, is well respected in fitness equipment, but it keeps its name separate from Bowflex through most of its promotion of the product. The paper discusses the marketing environment and the marketing mix, assessing the “3 Cs” (company, competition, consumers) and the “4 Ps” of marketing to recommend that Nautilus could seek to expand its distribution channel without entering into direct competition with its retailers. Bibliography lists 8 sources.
Filename: KSmktgBowflex4Ps.rtf

Bowling in Britain
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A 5 page paper addressing parts of a business plan for a combination bar and bowling center that will also offer other games conducive to league play. The plan calls for leasing both space and equipment, enabling “The Blackbird” to always be offering new, high quality gaming equipment. Bibliography lists 3 sources.
Filename: KSbusPlBowl.rtf

Box Jenkins Model
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This 4 page paper considers the statement that the Box Jenkins methodology of forecasting is not an explanatory method but a simple statistical method. The bibliography cites 10 sources.
Filename: TEboxjen.rtf

BP
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This 5 page paper considers the BP which has followed a policy of merger and acquisition as well as diversification in recent history. The paper assess the strategies, looks at how and why there were followed, argued that they were the right vision and assesses the best way to move forward into he future by keeping or changing the visions. The bibliography cites 4 sources.
Filename: TEbritpet.rtf


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