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Papers On Business - Management
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Best Buy (Marketing Case Study)
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This 8 page paper examines print and Internet advertising as it hones in on various marketing segments. Best Buy advertising is discussed as it emerged in the 1990s and today, as it appears to target those who want excellent pricing, no matter what their age. An abstract is included. Bibliography lists 5 sources.
Filename: SA525B.rtf

Best Buy’s Physical and Electronic Stores
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A 6 page paper comparing the virtual and physical shopping experience and benefits for the company, using Best Buy as the example. The virtual and physical stores are great complements for each other. They each have their strengths and each contributes to the company’s overall success. Bibliography lists 1 source.
Filename: KSecommBestBuy.rtf

BEST BUY: SWOT ANALYSIS
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This 10-page paper offers a SWOT analysis of Best Buy. Also under discussion are trends for consumer electronics. Bibliography lists 3 sources.
Filename: MTbbswot.rtf

Best Leader
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This 3 page paper uses contingency theory to decide between two candidates for a new position in a company. Bibliography lists 3 sources.
Filename: HVBstLdr.rtf

Best Pracitces in Fraud Prevention:
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This 7 page paper examines the broad-based problem of fraud, including elements of detection, prevention, investigation and recovery. The focus of this paper is on prevention efforts and provides details of specific techniques that can be used to prevent fraud. Bibliography lists 3 sources.
Filename: GSFrapre.rtf

Best Practices in Use of Information
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A 9 page outline of ten examples of best practices in knowledge management. The late Peter Drucker warned decades ago that virtually all workers in the future (i.e., now) would be knowledge workers. Information technology has come to provide the backbone of business operation rather than merely recording historical results as it did only a generation ago. Today's firms must seek out greater speed, efficiency and cost savings as never before. The paper provides five "best practices" in seeking out quality, speed and flexibility, followed by five more "best practices" in using information as a business asset. Bibliography lists 16 sources.
Filename: KSmgmtKMbest.rtf


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