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Papers On Business - Management
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Analysis of a Microsoft Subsidiary:
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This 5 pape paper examines a specific company which Microsoft recently bought and their role now within the larger company. This company is analyzed from various perspectives throughout this paper. Bibliography lists 2 sources.
Filename: GSMicros.rtf

Analysis Of Advertising Effectiveness With SPSS
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5 pages in length. The objective is to determine the effectiveness of advertising with SPSS. Given the applicable outline, one will assess both the negative and positive aspects associated with the product. The analysis is pertinent to the ultimate sales outcome of a chain of record stores where thirty-six randomly chosen stores have been utilizing SPSS for a six-month trial period. In order to determine features of this particular advertising program, the writer discusses several considerations that must be made as a means by which to ascertain its effectiveness in bringing up the chain's bottom line. No sources cited.
Filename: TLC_SPSS.wps

Analysis of America Outdoors Code of Ethics
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A 5 page paper which examines the positive and negative aspects of the code, considers its effectiveness and reasons for conclusions. Bibliography lists 2 sources.
Filename: TGcodes.rtf

Analysis of an Advertisement
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5 page analytical discussion (responses to approximately 11 short answer questions) of a full page color advertisement for Chloe-Narcisse Perfume. The writer discusses message, audience, reference groups, sociocultural determinants etc; Excellent for those studying subjects such as advertising or marketing. No bibliography.
Filename: Chloead.wps

Analysis of An Advertisement / Porsche
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7 pages worth of essay answers analyzing a magazine advertisement for cars by Porsche. The writer looks at the ad's message, target audience, reference groups, sociocultural appeal, imagery, encoding, and more. The original ad copy itself is no longer available. No Bibliography.
Filename: Porsche.wps

Analysis of an Organization (New York Life)
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This 10 page paper delves into communication patterns, bureaucracy and sensitivity to environmental changes as it explores some problems in a NYLIC Actuarial Division in the early 1980s. This division is used as an example to discuss the various ways that organizations function. Many details are included. Bibliography lists 2 sources.
Filename: SA244NYL.rtf


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