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Papers On Business - Management
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A Report into Ecommerce
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This 12 page paper examines the way in which e-commerce is growing and the issues it raises for any company seeking to undertake trade on the internet. The paper considers the role of e-commerce and the potential advantages and disadvantages, the need for different management considerations, legal protection and the change in culture for the organisation. The bibliography cites 11 sources.
Filename: TEintrrp.rtf

A Report on the Supermarket Sector of the UK Retail Industry
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This 6 page paper consider the structure and performance of the UK supermarket sector. The paper the carries out a TEST analysis before undertaking a SWOT analysis of both Morrison’s and Safeway and considering if the proposed acquisition would be good for the companies and the consumer. The bibliography cites 6 sources.
Filename: TEsafway.rtf

A Report to Access Stress Reduction Methods for Employees
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This 8 page report style paper considers suggestions to relieve stress in employees. Suggestion include the provision of spa membership, music therapy, the use of a fitness centre and a Christmas party. The bibliography cites 190 sources.
Filename: TEstsred.wps

A Research Project To Determine The Best Way Of Increasing Customer Loyalty At Scandinavian Airways Systems (SAS)
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This 79 page paper is a dissertation style paper undertaking research to look at how the Scandinavian airline SAS can improve customer loyalty and the potential of using customer relationship management (CRM) to achieve increased loyalty. The paper looks at the development of the company, how they compete and the current loyalty system that is in place followed by an in-depth literature review concerning customer loyalty and CRM. A methodology is offered and simulated primary research results are presented before a conclusion is reached that recommends the adoption of a CRM system. The bibliography cites 54 sources.
Filename: TESASloyal.rtf

A Research Proposal to Explore the Use of Decision Support System in E-Commerce
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This 27 page paper is a research Proposal to Explore the Use of Decision Support System in E-Commerce and includes a literature review. The use of both E-commerce has increased tremendously over the last decade. E-commerce is usually seen as sales over the internet but actually incorporates any transactions over an electronic medium. This is usually seen as an advantage. This paper considers how the use of Decision Support Systems (DSS) may help a business to enhance their e-commerce strategy and align strategies so that the efficiency is increased and results in a better profit. Many companies, such as Air Canada and FedEx already use DSS to great advantage increasing the efficiency through management of their resources. These are systems designed espially for those companies, but DSS are also available over the counter for smaller companies. The paper then shows how, with the use of a qualitative case study, following an extensive literature review the student can undertake primary research to identify the option model for the use of DSS is any given industry. The bibliography cites 11 sources.
Filename: TEdssecom.rtf

A Retail Case Study; Marks and Spencer
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This 10 page paper considers the position of Marks and Spencer as a retailer looks at how the have differentiated and sought to gain cost advantages and the way they are competing with reference to Ansoff's matrix and Porters five forces model. The paper then considers how they should continue to compete in the future. The bibliography cites 10 sources.
Filename: TEmarksret.rtf


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